Industry

Custom Software for B2B Sales

B2B sales is a pipeline game: leads arrive from many channels, decisions take weeks and involve several people — and every untracked follow-up is revenue quietly lost.

We build the sales infrastructure B2B companies actually need: landing pages and funnels that capture demand, CRM integrations that keep every lead tracked, and automation that follows up so your team can focus on closing.

Challenges we solve

Leads lost between channels

Website forms, LinkedIn, referrals and events feed separate inboxes — nobody has the full picture, and hot leads go cold unnoticed.

Follow-ups depend on memory

Manual follow-up dies the moment the pipeline grows: deals stall, forecasts are guesswork and managers babysit their CRMs.

CRM that nobody updates

A CRM forced on the team without integration into daily work becomes a reporting chore instead of a sales tool.

How we help

  • Landing pages and funnels built to capture and qualify B2B demand
  • CRM integrations: HubSpot, Pipedrive, Odoo and custom solutions
  • Lead routing, scoring and automated follow-up sequences
  • Quotes, proposals and approval flows in one pipeline
  • Reporting and forecasting your sales team will actually trust

What we build

  • B2B sales funnels with lead capture and qualification
  • CRM implementation and integration with your website and tools
  • Sales automation: follow-ups, reminders and nurture sequences
  • Dashboards for pipeline, forecasts and team performance

Why ESTET

EU-based, GDPR compliant

Team in Poland, European Union. Contracts and invoices in EUR, development practices aligned with GDPR.

Transparent process

Clear estimates, regular demos and honest timelines. You always know what we are working on and why.

Build to scale

Architecture designed for your growth — from the first users to the loads of a mature business.

Let's talk

Ready to build software that actually works for your business?

Let's discuss your project. No commitment required.